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05/21/2010
CHL to Launch New Online Network
Canadian Hockey League Press Release
Brandon, MB - The Canadian Hockey League today announced that a new online network of league and team websites will be launched in September.
All 60 CHL team websites in addition to league sites including chl.ca, whl.ca, ontariohockeyleague.com, and lhjmq.qc.ca will be revamped prior to the 2010-11 regular season puck drop. The redesign and integration of 64 new websites will mark the largest ever Canadian sports online network launch.
The redesign will provide a more streamlined set of websites with improved navigation, consistent advertising opportunities with national and league sponsor recognition, standard schedule and ticket locations on every site, along with the ability for leagues and teams to easily share news and video features for fans across the entire CHL to enjoy.
"On behalf of the Canadian Hockey League we are very excited to launch the CHL's new online network next season," said CHL President David Branch. "This initiative will enable us to expand our network using the latest technology and features to reach new fans, while creating new and exciting content across the entire CHL."
The CHL network will join professional sports leagues such as the NHL, Major League Baseball, and the CFL that have already created similar networks with their clubs.
"We are thrilled to be working with the CHL to build the largest online sports network in Canada," said David Watkins, MRX's Vice President of Digital Business. "We have already started working with the leagues and teams to ensure that the website features they want are provided, with the mutual goal of generating traffic while encouraging fans to explore the entire network on a regular basis."
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